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#Behind-the-project
Fenda is a local "UMKM" brand in the F&B industry, offering a wide range of homemade products, from snacks like roasted peanuts to frozen ready-to-eat meals. As a home-based food brand, Fenda prioritizes attractive packaging design to appeal to a broader customer base. The design approach is clean, elegant, and illustrative to ensuring the visuals are eye-catching without being monotonous.
Keywords : Simple, Illustrative, and Clean